On 11 December Rt Hon Lord Macdonald of Tradeston CBE addressed the House of Lords on the Public Service Broadcasting Review. In particular he highlighted that:
A nation such as Scotland should not be reduced to reliance on a single broadcaster for the television reporting of its national and local issues, particularly with political impartiality being such a sensitive matter;
A fairer deal was required for viewers and programme makers north of the border, as well as in Wales and Northern Ireland;
He regrets the Scottish Broadcasting Commission’s failure to propose positive options for Scottish television in the ITV networking arrangements;
Scotland needs the freedom to flex its schedules, which is particularly relevant to stv’s ability to offer a robust alternative option to the news and current affairs output of BBC Scotland;
It is not right that the overwhelming majority of British programmes in the peak-time schedules are produced in England and sourced mainly from London;
It would be helpful to ensure continued stv access to the commissioning process for ITV network programming; and redesignation of stv as an independent producer would encourage the assembly of a critical mass of creative talent in Glasgow;
He wants an opportunity for the House of Lords to discuss early in 2009 the report of the Scottish Broadcasting Commission and the future of PSB in Scotland.
The full transcript of his speech is set out below:
Turning to the Department for Culture, Media and Sport, Ofcom has just completed its consultation on phase two of its public service broadcasting review. I want to remind Ministers of the particular problems facing public service broadcasting in Scotland. Some of these problems are not new, as I know from experience. Before entering your Lordships’ House in 1998, I was chairman of Scottish Media Group which held the licences to broadcast on the ITV network in Scotland. During many years of producing programmes and broadcasting, my longest and least successful campaign was to get a fairer deal for viewers and programme makers north of the border. The same arguments hold for Wales and Northern Ireland.
Surely it is not right that, on the public service networks of the United Kingdom, the overwhelming majority of British programmes in the peak-time schedules are produced in England and sourced mainly from London. While viewers in Scotland, Wales and Northern Ireland make up about 17 per cent of television audiences in the United Kingdom—and 17 per cent of BBC licence payers—the percentage of programming in the peak-time schedules is probably closer to 1 per cent than 17 per cent. In defence of this imbalance, defenders of the status quo often argue that these three home nations all broadcast more local programmes inside their borders than is the case for the regions of England. But surely that is to argue that while England broadcasts across the UK to the other nations, those nations should be happy just talking to themselves, sometimes in Welsh, very occasionally in Gaelic.
The big budget programming, the lavish dramas, ambitious documentary and current affairs series, are almost all produced in England across all the networks, BBC, Channel 4, Channel 5 and ITV. I appreciate that yet again promises are being extracted from the BBC and Channel 4 to source more programmes from outside England and to make the marginalisation of the Celtic nations a little less blatant. Well, we shall see. We have been disappointed before. Little wonder, that after decades of lobbying and continual frustration, the Scottish Broadcasting Commission was set up in Edinburgh and recently recommended a raft of initiatives including the creation of a dedicated digital channel for Scotland.
Since my priority is still to make the UK network output a bit more British, I regret the commission’s failure to propose positive options for Scottish television in the ITV networking arrangements. Having requested a debate on the future of public service broadcasting in Scotland, I hope your Lordships will have an opportunity to discuss early in 2009 the report of the Scottish Broadcasting Commission and indeed the future of PSB in Scotland.
However, my purpose today is to draw attention to immediate problems in the ITV network. Sadly, this once robust federal system of regional producers and broadcasters is now increasingly consolidated into one network company, ITV plc, based in London. Sharing the same Channel 3 network and still independent, but now on the margins of consolidated ITV, are Ulster Television, Scottish Television and Channel Television. There are inexorable commercial pressures reducing both the audiences and the advertising income of ITV. I do not underestimate the threat, and I applaud the efforts made by ITV to maintain its large output of British-made programming.
My concern is that the important national role played by Scottish Television should not be further impaired by attempts to address these, admittedly serious, difficulties at ITV. At a time of potential tension over the balance and fairness of current arrangements between Governments in London, Edinburgh, Cardiff and Belfast, I would ask Ofcom and the DCMS to be prepared to question ITV plc’s demand for a single ITV brand covering all the UK. The interests of viewers in Scotland might well require dedicated programming and opt-outs from the network schedule. That means that it needs the freedom to flex its schedules, which is particularly relevant to STV’s ability to offer a robust alternative option to the news and current affairs output of BBC Scotland. A nation such as Scotland should not be reduced to reliance on a single broadcaster for the television reporting of its national and local issues, particularly with political impartiality being such a sensitive matter. I hope that STV can marshal the resources to do all that well. I ask Ofcom also to examine sceptically the claim that ITV plc subsidises the surviving independent companies on channel 3, which seems to be disputed my old company, STV, and Ulster Television.
It would also be helpful to ensure continued STV access to the commissioning process for ITV network programming. Ten years ago, we had a thriving production business based in Glasgow, operating on commissions from the ITV Network Centre—“Taggart” is perhaps the sole notable survivor. On the evidence of past ability to contribute useful shows to the network schedule, it is not asking much of ITV today that the door should at least be kept open.
Additionally, Ministers and Ofcom could use their good offices to encourage a further increase in Scotland’s presence on UK screens. At present, STV’s surviving production operation is constrained in bidding for commissions from the BBC and Channel 4 because of its link to a relatively small broadcaster parent. Redesignation as an independent producer would encourage the assembly of a critical mass of creative talent in Glasgow which might compete on even terms with the rest of the independent production sector based largely in London.
I conclude by inviting the Minister to agree that in an area of such cultural, social and political significance as television broadcasting the Government would welcome initiatives calculated to give programmes made in Wales, Northern Ireland and Scotland a proper place on UK screens.
